14 October 2019 EBITDA rose 21% YoY to INR24.4b (16% on a comparable basis after adjusting the company has started utilizing the corporate tax benefits from 2QFY20 itself, leading to a sharp PAT beat. Domestic consumer business sales were up 7% stood at 54.5%, while the EBITDA margin expanded 290bp YoY to 24.8% up 210bp YoY adjusted for Ind-AS 116 and 50bp adjusted for the impact of government grants. Notably, HUVR delivered a margin improvement despite a 20bp YoY/70bp QoQ increase in ad spend. Revenue was up 9.4% YoY at Home Care (34% of sales) and 5.3% YoY at Personal Care. Food & Refreshments (19% of sales) sales were up 8.4% YoY. Margin expanded 150bp YoY in Home Care and 260bp YoY in Personal Care, but shrank 140bp YoY in F&R.; Rural growth was 0.5x urban for the sector in 2QFY20.