Software & Services
Software & Services
SECTOR | 14 Sep 2023, 12:00AM
ICICI Securities Limited
We surveyed 220 restaurants across 40 cities and towns pan-India between 25th Aug’23 – 10th Sept’ 23, to assess various parameters such as take rates charged by food aggregators, restaurant level AOVs, propensity of restaurant partners to advertise on the food aggregator platforms, ad-spend effectiveness for restaurants and usage of Hyperpure (Zomato’s B2B e-commerce offering) by restaurants.
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