Estimates are made with a view that the theatres will be opened by mid-Q2 and start normalcy from FY22. Huge backlog of film content and strong brand name will be the growth catalyst once normalcy is obtained. OTT platforms are not expected to be an alternative for movie releases with its current subscription model. However, strategies adopted by OTT platforms to capture the market need to be carefully watched. Adoption of several measures to bring down fixed cost will help the...