Print suffers due to weak government, auto segment The struggles of the print ad environment were accentuated by the weak government segment, which witnessed a decline owing to election code of conduct and further due to miniscule traction post elections. Moreover, the political segment could not compensate for the loss of revenue from government category, resulting in an overall impact of 5% on print ad. Furthermore, auto, another key category that forms 15-16% of print ad, witnessed a steep decline of 30% during the quarter. On the other hand,...