We recently met the management of PC Jeweller (PCJ) to understand the business model and outlook, going forward. We also visited PCJ's manufacturing plant in Noida, comprising an in house designing team of ~75 designers and around 250-300 artisans. Incorporated in 2005, PC Jeweller is the second largest listed jewellery retailer in India, with a higher focus on diamond jewellery and jewellery for weddings. PCJ has established its own manufacturing capacity consisting of four manufacturing facilities and space of 1.07 lakh square feet (sq ft). The...