TV Today reported healthy Q4FY17 result as advertising revenue is back on growth track, post subdued growth in Q3FY17 due to demonetisation. Net sales increased by 16.2% yoy. The company's prudent operating cost management led EBITDA improvement by 45.6% yoy. Advertising revenue for broadcasting industry is expected to grow at a healthy rate in FY18E/19E. TVToday's strong positioning in news genre will benefit the company to garner higher ad revenue.