Manoj Vaibhav Gems 'N' Jewellers, also known as Vaibhav Jewellers, was established on March 13, 1989. Led by Bharata Mallika Ratna Kumari Grandhi, the company is a prominent regional jewellery brand in South India. It operates as a hyperlocal retail chain, boasting 13 showrooms, including two franchisee locations, spread across 8 towns and 2 cities in Andhra Pradesh and Telangana.